Inventor, Entrepreneur

Tanja Neubauer, Inventor Entrepreneur http://www.fring-ez.com/   As part of my series I am introducing you to an entrepreneur who is a good example of picking a great name  and trademarking! Tanja Neubauer is both a give big and a start big story!  Tanja is a soccer mom and SAP whiz and now she is an [...]

Branding

Service Delivery as Delivering on the Brand Promise According to Webster’s a brand is defined as having a reputation and a loyal following. If you are an entrepreneur brand is something to which you must pay attention! If you are just starting out you need to decide your brand your image. If you are established [...]

JACK AND THE MAGIC BEANSTALK

Recently I was one of a “select group” to be invited to attend a webinar on starting your own business. I received a barrage of emails about the magic steps to success. I was intrigued and stayed tuned in until it came time to buy. The cost of the webinar? $1495.00. Why did I not [...]

Building the Buzz

You have decided to start a business, you are excited about the prospect. You are passionate about your business idea. But there is so much to do. How do you make time to execute your business idea and market your idea at the same time. You may have limited financial resources or the resources you have [...]